ABOUT
Launched in 1968 to manufacture agricultural machines under a licensing agreement with John Deere Çukurova Makina produced 26,250 units over the next 18 years. In 1986 , Company has started to manufacture earth moving and industrial machines under its own license and brand name “ ÇUKUROVA “.
The company’s outstanding products with the capacity to produce 2000 units per annum include ; backhoe loaders ; wheel loaders and excavators.Products are assembled at the Company manufacturing facility located in Tarsus – TÜRKİYE with a covered area of 14,444 square meters situated on a 109,710 square meter site.
Within a few years the Company has increased its market share noticeably in both local and global market by reaching a valuable sales volumes over 45 countries in the world. Besides operating in Europe , North Africa, Asia Pacific, Latin America,Middle East and Ex- Soviet countries under the network of its esteemed dealers, Çukurova Makina has dedicated itself to expand its dealer network in world wide by considering full customers , satisfaction and to cover all their needs . Since 2004 Çukurova Makina Products are marketed globally though three brand families , ÇUKUROVA ,TARSUS and CMI .
Strategy
In a challenging market environment, Cukurova Makina is geared to expand and develop its dealer network in global, demonstrating an even greater competitive advantages in all markets where it has presence. To that end it will maintain its product initiative and further increase its market shares in a large number of sales markets.
As a growing brand, building a positive image is a key success factor for binding customers emotionally to the Cukurova brand. Our goal is therefore to keep steadily improving our brand image position and our attractive product range by achieving synergistic cooperation between our staff, business partners and customers .
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Innovation
Cukurova ARGE, is a R&D and innovation company aiming to create a difference with its investments. Cukurova ARGE re-searchs and develops the ideas of compatible with competitive strategies or the ideas that may impact on these strategies which would accelerate the realization of the vision of global growth, provide the solutions to the Cukurova’s Customers.
Priority target within the scope of applied research activities ; to identify the Cukurova’s customers problems which could be solved with the knowledge and technology in the field of our activity and to ensure the realization of solutions by doing R&D on these fields beyond the known technics.
In order to achieve our objectives; technology trends are followed closely, being operated with international technology platforms and projects. We progress in cooperation with world leader universities, research centers or companies which are in the field of our strategic research, find solutions in these areas that make a difference and make experimental productions.
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The Group
A LEGACY OF INDUSTRY AND GROWTH
Established in 1923 as a textile mill in Tarsus, a small city along the Mediterranean coast of southern Turkey, Çukurova quickly grew into a conglomerate within industrial sector especially in the area of textile and construction machinery. Coming from a strong legacy of industrial sector as its traditional field of activity, the Group has always placed significant emphasis on its industrial operations. As the Group progressed , it acknowledged that further penetration into other sectors was necessary to meet its ambitious strategic targets. To achieve these targets, Çukurova undertakes all its endeavors based on a philisophy rooted in development and innovation.
As a result of its investments in various other business avenues, today, the Group has come to be globally recognized with operations in many different sectors such as industry, construction, communication and information technologies, media, tarnsportation and services, financial services and energy.
The Group is also active and proud contributor to the advancement of Turkish society, with a tradition of undertaking large infrastructure projects.